Choosing Wedding Color Palette

Choosing your wedding colors can feel surprisingly big. It is not just about colors. It is about the feeling of your day, the mood your guests walk into, and the visual thread that ties everything together. While it is easy to spiral into endless options, I promise the answers are often already in front of you! Let’s make this part feel fun, thoughtful, and very you.

Start With Your Pinterest Board

Before you pick a single paint swatch or linen color, open your Pinterest board and really look at it. Not individual pins. The board as a whole!

Ask yourself:

• What colors show up again and again?

• Are you drawn to soft neutrals, rich jewel tones, warm earth tones, or bright pops of color?

• Do the images feel moody and romantic, light and airy, playful and colorful, or timeless and classic?

Your Pinterest board is a visual reflection of your personality. Trust it. Patterns do not appear by accident!

Consider Your Season

Your wedding season naturally lends itself to certain tones. Leaning into this can make your day feel effortless and cohesive.

• Spring: soft pastels, fresh greens, light neutrals, floral inspired hues

• Summer: bright colors, warm tones, crisp whites, coastal blues

• Fall: earthy neutrals, terracotta, rust, deep greens, warm browns

• Winter: moody tones, deep jewel colors, black, champagne, icy neutrals

• Holiday: deep reds, pine, gold, champagne

This does not mean you have to follow strict rules. Think of your season as a gentle guide, not a limitation.

Is There a Color That Is Meaningful to You?

Some of the most beautiful wedding palettes start with meaning.

This might be:

• A color from your childhood home

• A shade tied to a shared memory or favorite place

• A tone connected to family, culture, or tradition

Meaningful colors do not have to be bold or obvious. They can appear subtly in florals, stationery, or thoughtful details that feel personal to you.

Decide on the Overall Mood

Now zoom out and think about how you want your day to feel.

Do you want it to feel:

• Neutral and timeless

• Moody and romantic

• Light and airy

• Bright and colorful

• Organic and earthy

There is no right or wrong choice here. The goal is for your wedding to feel like home to you as a couple.

A Simple Rule of Thumb for Choosing Colors

This is where a little planner guidance can be helpful.

Aim for:

• One to two main colors

• One to two supporting or accent colors

• A strong neutral foundation such as white, ivory, tan, gray, black, or natural wood tones

Neutrals allow your palette to breathe and help keep your overall design feeling intentional instead of overwhelming.

Think About Contrast, Not Just Color

Contrast is what brings your design to life.

Ask yourself:

• Will these colors stand out against my venue?

• Will they photograph well together?

• Do I have a balance of light and dark elements?

A soft palette can still have depth. A bold palette still needs moments of calm. Balance is what creates a timeless look.

Identifying your hex codes

Once you have a general color direction in mind, the next step is getting specific by identifying your hex codes. Hex codes are the exact digital color values that identify a color. My favorite tool to identify hex codes is Canva. It allows you to upload or hover over images and pull exact shades directly from your inspiration photos or Pinterest pins. Pinterest itself can also be helpful, as some pins include hex codes in the description. Coolers.co is another great tool to explore colors and palettes! Once you have your hex codes, save them in one place and share them with vendors!

Remember Your Colors Tell Your Story

Your wedding colors are not about trends or what you should choose. They are about how you want your day to feel when you look back at your photos years from now.

If your palette feels joyful, personal, and grounding, you are on the right track.

And if you ever feel stuck, that is exactly what I am here for.